Marketing a cybersecurity solution is one of the toughest challenges in the tech industry today. The space is crowded, innovation moves at lightning speed, and customers are bombarded with competing …
In a rapidly evolving business landscape, staying relevant and appealing to consumers requires a fresh take on your brand identity. A stale image or outdated practices can alienate potential customers, …
At its heart, marketing is about competition. There are millions of companies in the world, and each one is trying to present itself as the most attractive choice in a …
Machine learning and data review is needed. In the past, businesses didn’t have to count on the vast amount of data we have today, so it was relatively easier to …
Developing a content strategy is a key to business growth. Ever wondered-In how many forms do we digest the content from Google? Blogs, podcasts, videos, infographics and the list goes …
Brand awareness is a life-line for a small business. This means that customers recognize and trust the company. You don’t have to spend thousands on a marketing campaign to get …
Original Article by Christina DeBusk posted on September 15, 2016 at BusinessingMag When I first started as a freelance writer, I joined a platform that put me in direct competition …
